eCommerce Retention & Marketing Manager, Black Girl Vitamins Job at Better Talent, Remote

Q1l3dmNnU0VNcXhEZDJLai9LU2RtTjV2ZFE9PQ==
  • Better Talent
  • Remote

Job Description

 

COMPANY OVERVIEW:

Black Girl Vitamins was born from a simple but powerful realization: the wellness industry often overlooks the unique health needs of Black women. Our founder experienced this firsthand while navigating her health journey. Frustrated by the lack of products tailored to her needs, she decided to take matters into her own hands. Black Girl Vitamins was created to fill this gap and provide a range of vitamins and supplements specifically designed for Black women. 

We aim to empower Black women to take charge of their health and wellness. We believe every woman deserves to feel her best, and our products are crafted to support this vision. 

Our mission is simple: 

To provide high-quality solutions that cater to the needs of Black women. We envision a world where every Black Woman feels empowered and supported in her health journey. 

POSITION SUMMARY:

We seek a dynamic and experienced part-time eCommerce Retention & Marketing Manager  to join our team.

We are more than just a supplement company; we are a community. We strive to create a space where Black women can find support, share their experiences, and access reliable health information. Through our blog, social media channels, and community events, we aim to educate and inspire our customers to live their healthiest lives. 

The ideal candidate will develop and execute new strategies to improve customer retention and loyalty. This role is critical to increasing lifetime value and brand advocacy.

RESPONSIBILITIES:

Email/SMS Development and Flow Management: 

  • Develop and implement email/SMS marketing campaigns to engage and retain customers. 
  • Create automated customer journeys and flows to ensure relevant communication.
  • A/B test different strategies to determine the most effective messaging and timing. 

Customer Segmentation: 

  • Analyze customer data to identify key segments and tailor marketing efforts accordingly. 
  • Develop and maintain detailed customer profiles and segmentation strategies to enhance targeted marketing efforts. 
  • Utilize data-driven insights to personalize communication and offers.

Subscriptions Management: 

  • Oversee subscription programs, optimize churn rate, and increase AOV.
  • Monitor subscription metrics and implement initiatives to improve retention rates. 

Loyalty Management: 

  • Design and manage loyalty programs to reward and retain loyal customers.
  • Continuously evaluate the effectiveness of loyalty initiatives 
  • Collaborate with the marketing team to promote loyalty program participation. 

QUALIFICATIONS:

  • 2-5 years of experience in retention marketing, preferably within the consumer package goods (CPG) ecommerce space. 
  • Proven track record of developing and executing successful email/SMS marketing campaigns. 
  • Experience with customer segmentation and personalized marketing strategies.
  • Familiarity with subscription management and loyalty programs. 
  • Proficiency with marketing automation tools and CRM systems. 

COMPENSATION & BENEFITS:

Monthly Salary: Up to $6,000, depending on experience, based in the US. 

Bonus Details: Bonus opportunities of up to 8% - 10% of annual salary

This is a part-time, 1099 position.

 

This is a remote position based in the United States.

Job Tags

Remote job, Part time,

Similar Jobs

Accellor

Dell Boomi, Senior Developer Job at Accellor

 ...around them and push the company forward. In this role, you will: Development and implementation of integration solutions using Dell Boomi. Design, build, and maintain integration processes between various applications, data sources, and cloud services.... 

Crossway

Digital Product Marketing Coordinator Job at Crossway

 ...MarketingOverview: Working under the Director of Marketing, the Digital Product Marketing Coordinator is...  ..., dental, and vision plans for full time employees after 30 days of employment with...  ...illness days for full time employees (part time employees PTO accrual based on... 

Max Recruiting llc

Local Class A CDL Truck Driver- Daily Home Time, Must Have Hazmat Job at Max Recruiting llc

CDL A drivers wanted for Phoenix area-based local positions. We offer our drivers a generous compensation...  ...$1100- $1200 Per Week Daily Home Time Benefits: 401 K,...  ...Time Off Must Have a Class A CDL Must Have At...  ...Regional Class A Truck Over the Road ... 

Elden Development

Digital Account Consultant Job at Elden Development

Job Description Job Description About Us: We specialize in running campaigns for clients in the IT, Engineering, and Tech sectors. Our business operates exclusively through Upwork, a platform where companies post job ads seeking specialized talent, and freelancers...

Aquent

Store Design Manager Job at Aquent

San Francisco, CA (hybrid - 4 days onsite)We are looking for aStore Design Managerto join our clients home furnishing team!The Store Design Manager is responsible for managing the design of our retail stores for all concepts, including, new stores, relocations, fixture...